Defy: The Social Entrepreneurship Challenge
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THE ALLIANCE


The Alliance is a group of student-run business organizations from the top universities of the Philippines established on May 3, 2010. It is composed of Ateneo Management Association, UP Association of Business Administration Majors, and Business Management Society DLSU who all share the common goals of developing the managerial and leadership skills among its members through its value-adding projects and activities. It aims to promote the spirit of entrepreneurship by providing its diverse and talented members with a competitive atmosphere ideal for a hands-on business experience that encourages leadership, professionalism, creativity, and social responsibility. It also commits itself to fostering passionate student leaders, maximizing student potentials and providing developmental opportunities for business students. 

Ateneo Management Association

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The Ateneo Manageme nt Association (AMA) is a business‐oriented organization that aims to instill, develop, and cultivate entrepreneurial spirit among its members and partner communities. Members are encouraged to use their classroom concepts in real hands‐on venues such as the AMA Mall and the Entrepreneurial Challenge. Believing in holistic formation, AMA encourages physical development by participating in the intramurals and promote social develop ment as well through community activities.



UP Association of Business Administration Majors

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The UP Association of Business Administration Majors (ABAM), abode of future competent corporate leaders, is one of the most distinctive organizations in the UP College of Business Administration. They have been recognized for developing managerial and leadership skills through holding value adding projects and activities. One of the primary goals of the organization of UP ABAM is to gear its members towards being successful businessmen in the future by instilling in them the values of hardwork, diligence, and passion for excellence

DLSU Business Management Society

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Business Management Society (BMS) is the highly‐recognized professional student organization of the Business Management program of De La Salle University (DLSU). Now on its 25th year, BMS continues to foster passionate student leaders, maximize student potentials and provide developmental opportunities for La Sallian business students to cultivate future global business leaders.